SAP
S/4HANA客户关系管理之变
S/4HANA Best
Practices for SAP CRM 7 Customers
Existing SAP CRM 7 customers
that adopt S/4HANA On-Premise Edition should
1. 保留并行部署客户已存在的CRM系统。
2. 更新升级部署CRM 到 CRM on HANA
(CRM 7 EhP3 / EhP4 once available)
? CRM可进一步应用 HANA 的优化性能(performance optimizations,ad-hoc
reporting, …)
? 通过HANA SPS9 MultiDatabase Container的功能分享使用HANA
DB with S/4HANA
? 应用 CRM on HANA 作为一个平台,可以为 SAP hybris Marketing服务 (share customer data on HANA level)
? 可视化方面,应用 “Fiori” (blue crystal) 皮肤功能,为 CRM WebUI提高用户体验。
- 采用新的SAP hybris Marketing 作为“S/4HANA Exchange Innovation” for
SAP CRM Marketing
? Multiple
process integrations with CRM 7
?
Incremental adoption possible (scenario by scenario)
C4C integration based on
asynchronous replication
- using
IDocs and A2X services in ERP
- web
services in C4C
- HCI
for structure and protocol mapping
? S/4HANA 没有包含相应的 CRM 功能,但可集成SAP CRM (on-premise) 作为 Cloud for
Customer (public cloud)
? 迁移 SAP ERP 到 S/4HANA On-Premise Edition 不会集成 SAP CRM or Cloud for
Customer 的安装;
integrations and SAP CRM / Cloud for Customer
will continue to work as before
? SAP
hybris Marketing is the S/4HANA?simplification“ for SAP CRM marketing: HANA optimized& simplified data model,
HTML5 UI – go for it!